LAGOS DEEPENS GLOBAL PUSH FOR ADIRE, AFRICAN FASHION


In a bold move to elevate indigenous fashion on the global stage, the Lagos State Government is strengthening its commitment to cultural export and creative enterprise through strategic international partnerships. This was reaffirmed during a high-level meeting hosted by the Lagos State Commissioner for Tourism, Arts and Culture, Mrs. Toke Benson-Awoyinka, with Her Majesty Queen Ronke Ademiluyi-Ogunwusi, founder of Africa Fashion Week London and Nigeria, and the British Deputy High Commissioner, Mr. Jonny Baxter.

The meeting focused on the global positioning of Adire, a vibrant Yoruba textile known for its hand-dyed patterns and cultural significance, as a symbol of Nigeria’s rich heritage and an export-worthy fashion treasure.

Commissioner Benson-Awoyinka reiterated Lagos State’s unwavering support for initiatives that empower designers, preserve cultural identity, and drive economic inclusion.

“As the fashion and creative capital of Nigeria, Lagos remains a catalyst for innovation, style, and enterprise. We are proud to support initiatives that promote our cultural assets and inspire the next generation of creatives,” she said.

She noted that partnerships such as this are instrumental in amplifying African narratives, strengthening international cultural diplomacy, and positioning Lagos as the heartbeat of fashion and creativity in Africa.

The meeting also spotlighted plans for the 15th edition of Africa Fashion Week London, a landmark celebration of African fashion excellence. The event will serve as a global platform to promote Adire and other indigenous textiles, while also celebrating the innovation of African designers worldwide.


Queen Ronke Ademiluyi-Ogunwusi, a long-time advocate for African fashion, commended Lagos State’s continued support for cultural initiatives, emphasising that fashion is not only an art form but also a tool for economic empowerment and identity preservation.

With Lagos leading the charge, the future of Adire and African fashion looks brighter than ever — globally celebrated, locally produced, and eternally rooted in heritage.

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