Jamara Home has launched a three-week “Back to Smart Living” campaign offering special prices on home appliances and lifestyle electronics as Nigerian households settle back into regular school and work routines.
The campaign, which runs from September 22 to October 12, 2026, is available at Jamara Home showrooms nationwide and through its online platform.
The promotion covers a range of household products, including televisions, refrigerators, freezers, air conditioners, washing machines, audio systems, cooking appliances and power backup solutions.
According to the company, products from more than 30 international brands are included in the campaign, giving customers options as they look to replace ageing appliances or improve the functionality and comfort of their homes.
Oluwatomi Faniran, Head of Marketing at Jamara Home, said the campaign was timed around the period when households return to established routines and begin reassessing some of the changes they had postponed.
“There is a point in the year when people naturally start looking around their homes differently. The routines are back, the year is moving quickly, and those little things that have been put off suddenly become priorities,” Faniran said.
She added that the campaign was created to give customers an opportunity to make those changes before the end-of-year period becomes busier.
Beyond the promotional prices, customers will continue to have access to manufacturer warranties and Jamara Home’s after-sales support, according to the company.
The retailer said its product range covers home entertainment, refrigeration, cooking, cooling, laundry and power solutions, with products sourced through its network of distributors.
The campaign comes as households prepare for the final quarter of the year, a period when appliance replacement and home improvement purchases often become part of wider household planning.
Jamara Home said the “Back to Smart Living” campaign is intended to help customers address practical household needs, whether that involves replacing an unreliable appliance, improving home comfort or adding equipment designed to make daily routines more convenient.
