Nestlé Nigeria has unveiled an improved version of its MAGGI Chicken flavour seasoning cubes, now featuring a blend of spices, including onion, turmeric, and celery, with a richer chicken flavor. The revamped cubes come in a double-cube format, providing added convenience for consumers while also reducing packaging, aligning with Nestlé's goal of minimizing waste.
The announcement took place at the MAGGI Creators Conference, a new platform designed to bring together chefs, food enthusiasts, and content creators. Partnering with TikTok, the conference facilitated discussions on innovative digital storytelling, showcasing the all-new MAGGI Chicken cubes.
Wassim Elhusseini, CEO of Nestlé Nigeria, shared that the relaunch aims to elevate the culinary experience for Nigerian consumers while also cutting packaging by 25%, reinforcing Nestlé’s sustainability goals. Rahamatou Palm Zakari-Adamou, MAGGI Category Manager, added that MAGGI is committed to enhancing mealtimes and maintaining its legacy in Nigerian cuisine.
MAGGI seasoning cubes are widely available across Nigeria, meeting local cooking preferences with this latest innovation.
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